Over the last 12 months our Studio has put out 3 games for Mobile Devices. We’ve learned a number of hard, sometimes bruising, lessons along the way. Today I want to talk about what makes Mobile/Casual games different, and some points you should keep in mind when designing games for mobile platforms.
Articles in the Mobile Games category
Introduction to Mobile Advertising
Many in the mobile industry see advertising as a dirty word, something to be avoided, a necessary evil – at best. This view is, perhaps, driven by the fact that the most successful games don’t have advertising – Minecraft, Clash of Clans, and lately Candy Crush Saga. Of course it’s easy to promote life without ads when you’re making $2.4 million in revenues daily. I’d argue this view is mistaken